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Mara VaradY

UX DESIGNER
INTERACTION DESIGNER
DIGITAL PRODUCT DESIGNER
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Mara
VaradY

UX DESIGNER
INTERACTION DESIGNER
DIGITAL PRODUCT DESIGNER

Committed to creating engaging, intuitive, and seamless products that delight and result in loyal users.

about

I'm a UX professional with six years of experience designing within complex, high-impact automotive environments. While leading and contributing to customer and dealer experiences, I've partnered closely with engineers and product managers to translate business goals and user needs into thoughtful, scalable solutions. I move seamlessly between big-picture strategy and detailed execution, and I'm excited to apply and evolve these skills as I venture into new industries.

​In my free time, I enjoy riding and competing with my horse, Chuck, and playing with my French bulldog, Matilda. I also enjoy baking, painting, tennis, and learning everything I can about the wonderful world of cheese!

portfolio
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Personal Profiles

Ford Personal Profiles On-boarding Feature

The Ford Personal Profiles On-boarding Feature was designed to enhance the driving experience by automatically adjusting the vehicle to a user’s specific preferences. My role in this project involved contributing innovative ideas and collaborating with a team of designers and engineers over four years to deliver a streamlined and user-centric onboarding process for Ford’s model year '24 vehicles.

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Service & Maintenance

Ford Service & Maintenance Messaging and Walk-Around App Feature

I focused on enhancing the service and maintenance experience for users by leading the design efforts on a messaging strategy and an in-vehicle app feature aimed at keeping customers informed about their vehicle's health without overwhelming them with notifications.

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Project 314

Streamlining the GM Vehicle Purchase Process

During GM's larger initiative to improve the vehicle purchasing process, the Vehicle Locator System (VLS) was identified as a major pain point, with confusing workflows and limited sorting/filtering capabilities. I was tasked with designing a prototype to visualize an interim solution that simplified dealer searches and provided a foundation for future system improvements.

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Dealer Experience Modernization

Modernizing GM's Ecosystem For Dealers

I’ve worked to modernize the GM dealer experience by migrating existing SharePoint sites to SharePoint Online, implementing UX improvements where possible, and communicating technology updates to Country Business Leads (CBLs) around the globe.

Early Work

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Early Work:

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testimonials
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Mara is an absolute pleasure to work with and has an incredible developing talent for design. I hired Mara to design and build my website and could not have been happier with her creation. I was impressed by her ability to listen to my desires and cater her design to my clients. She completed the project very quickly and was receptive to my input at every stage of the work. I am happy to have worked with her and I believe any team would be lucky to have her - I highly recommend Mara without reservation!

Vicki Bucciere | BlueSpace Behavioral, LLC

LMSW, ACSW, DOT-SAP

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I gladly write this letter of recommendation for Mara Varady and her numerous accomplishments as a UX/UI intern for 24/7 Teach. As a project leader, I had the distinct pleasure of working with and overseeing Mara on a variety of UX/UI and Graphic Design initiatives. Mara quickly exceeded our expectations by completing new and challenging projects at a professional level. As an education technology and management organization that depends on a strong UX/UI strategy, Mara’s work left a lasting impact on our organization and placed her in our top five outstanding interns, we have had in the past two years. Mara’s passion for strategy and analysis is evident in her work. She is unique in that she not only has great analytical sense and the technical know-how to contribute on a variety of projects but she also quickly learned how to integrate her ideas with our larger organizational objectives, and this made it easy for us to trust her with high-level projects. Additionally, Mara demonstrated professionalism and respect by timely submitting her projects and communicating clearly in staff meetings. I therefore strongly recommend Mara for other professional and educational opportunities. I have no doubt in my mind that Mara’s diverse background has prepared her to be successful in her future pursuits and that she would be a strong asset to any organization or educational program. If you have any questions, please feel free to contact me at 646-633-8215 to discuss her accomplishments within 24/7 Teach.

Justice Jones | 24/7 Teach

CEO

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